Synthetic data
All sessions

s-2094

Simulated shopper

Nov 2, 2026, 9:06 PM UTC · desktop · organic · Squall Pro 3L Shell · 14 actions

abandonedcart $349

How Qualm's guess changed

With the current settings, the store would have shown Delivery Promise after action 11 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 42%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 138sViewed Lumen 400Viewed a product pageNo clear doubt 36%
  2. 258sImage 1 · Lumen 400Viewed a product imageNo clear doubt 59%
  3. 31m 06sViewed Squall ProViewed a product pageNo clear doubt 72%
  4. 41m 36sExpanded shipping · Squall ProExpanded shipping infoNo clear doubt 66%
  5. 52m 12sSize L · Squall ProSelected a sizeNo clear doubt 53%
  6. 62m 18sOpened reviews · Squall ProOpened reviewsFit 42%
  7. 72m 23sImage 2 · Squall ProViewed a product imageNo clear doubt 46%
  8. 82m 34sDelivery check · ZIP 59402Checked delivery date by ZIPDelivery 57%
  9. 93m 02sAdded to cart · Squall ProAdded to cartDelivery 57%
  10. 103m 39sCheckout startedStarted checkoutDelivery 57%
  11. 113m 44sViewed cartViewed cart (saw shipping cost)→ the store shows Delivery Promise hereDelivery 90%
  12. 124m 01sOpened reviews · Squall ProOpened reviewsDelivery 88%
  13. 134m 12sReviews filtered: deliveryFiltered reviews by shippingDelivery >99%
  14. 4m 20sLeft the store

Final guess

Delivery>99%
Fit
<1%
Suitability
<1%
Durability
<1%
Value
<1%
Delivery
>99%
Choice
<1%
No clear doubt
<1%
Why deliveryhow much likelier
  • Filtered reviews by shipping42.3×
  • Checked delivery date by ZIP21.1×
  • Expanded shipping info13.0×
  • Viewed cart (saw shipping cost)2.5×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtDelivery
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.