Synthetic data
All sessions

s-2096

Simulated shopper

Oct 25, 2026, 10:09 PM UTC · desktop · organic · Lumen 400 Headlamp · 11 actions

abandoned

How Qualm's guess changed

With the current settings, the store would have shown Value Breakdown after action 7 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)11% → 10%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 132sSearch “tent”Searched the catalogNo clear doubt 32%
  2. 238sViewed Lumen 400Viewed a product pageNo clear doubt 63%
  3. 343sImage 1 · Lumen 400Viewed a product imageNo clear doubt 81%
  4. 452sBrowsed catalogBrowsed the catalogNo clear doubt 91%
  5. 51m 08sSearch “sale”Searched for deals / priceNo clear doubt 69%
  6. 61m 47sSearch “jacket”Searched the catalogNo clear doubt 89%
  7. 72m 18sSearch “sale”Searched for deals / price→ the store shows Value Breakdown hereValue 70%
  8. 82m 48sViewed Emberline 20°FViewed a product pageValue 54%
  9. 93m 15sBrowsed catalogBrowsed the catalogNo clear doubt 55%
  10. 103m 25sSorted: price ascSorted by lowest priceValue 75%
  11. 3m 32sLeft the store

Final guess

Value75%
Fit
<1%
Suitability
<1%
Durability
<1%
Value
75%
Delivery
<1%
Choice
<1%
No clear doubt
25%
Why valuehow much likelier
  • Searched for deals / price ×230.7×
  • Sorted by lowest price8.4×
  • Browsed the catalog ×21.4×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtValue
Secondarynone
Resolved on its ownyes

Only available because this session was simulated. Real sessions have no ground truth.