All sessions
s-2131
Simulated shopperOct 25, 2026, 2:51 PM UTC · desktop · search ads · Squall 2.5L Rain Shell · 14 actions
abandonedcart $229
How Qualm's guess changed
With the current settings, the store would have shown Built-For Answer after action 3 (dashed line). Hover the chart to see each step.
FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 29%
Step by step
Each action, the clue Qualm took from it, and its guess afterwards.
- 18sViewed Squall ProViewed a product pageChoice 29%
- 222sExpanded specs · Squall ProExpanded technical specsSuitability 43%
- 351sExpanded specs · Squall ProExpanded technical specs→ the store shows Built-For Answer hereSuitability 78%
- 41m 01sViewed Squall 2.5LViewed a product page · Switched to a similar productChoice 76%
- 51m 38sAdded to cart · Squall 2.5LAdded to cartChoice 76%
- 62m 11sViewed cartViewed cart (saw shipping cost)Choice 70%
- 72m 35sExpanded specs · Squall 2.5LExpanded technical specsSuitability 50%
- 83m 10sCompare + Squall 2.5LAdded a product to compareChoice 78%
- 93m 21sCompare + Squall ProAdded a product to compareChoice 97%
- 103m 50sImage 1 · Squall 2.5LViewed a product imageChoice 93%
- 113m 57sExpanded specs · Squall 2.5LExpanded technical specsChoice 78%
- 124m 06sOpened reviews · Squall 2.5LOpened reviewsSuitability 52%
- 134m 15sViewed Kettle TiViewed a product pageChoice 61%
- 4m 27sLeft the store
Final guess
Choice61%
Fit
<1%
Suitability
39%
Durability
<1%
Value
<1%
Delivery
<1%
Choice
61%
No clear doubt
<1%
Why choicehow much likelier
- Added a product to compare ×211.5×
- Switched to a similar product8.6×
- Viewed a product page ×31.4×
What the shopper told us
Their survey answer, if any. For simulated shoppers you can also reveal what was really true.
- Survey answer
- none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtSuitability
SecondaryValue
Resolved on its ownno
Only available because this session was simulated. Real sessions have no ground truth.