Synthetic data
All sessions

s-2133

Simulated shopper

Oct 28, 2026, 6:36 AM UTC · desktop · email · Squall 2.5L Rain Shell · 13 actions

abandonedcart $229

How Qualm's guess changed

With the current settings, the store would have shown Durability Proof after action 9 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)11% → 21%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 14sSearch “merino”Searched the catalogNo clear doubt 32%
  2. 226sViewed Squall 2.5LViewed a product pageNo clear doubt 45%
  3. 355sExpanded warranty · Squall 2.5LExpanded warrantyNo clear doubt 54%
  4. 41m 13sBrowsed catalogBrowsed the catalogNo clear doubt 75%
  5. 51m 42sSorted: price ascSorted by lowest priceNo clear doubt 82%
  6. 62m 08sExpanded specs · Squall 2.5LExpanded technical specsNo clear doubt 92%
  7. 72m 23sExpanded warranty · Squall 2.5LExpanded warrantyNo clear doubt 87%
  8. 82m 56sExpanded warranty · Squall 2.5LExpanded warrantyNo clear doubt 56%
  9. 93m 01sExpanded warranty · Squall 2.5LExpanded warranty→ the store shows Durability Proof hereDurability 83%
  10. 103m 28sExpanded warranty · Squall 2.5LExpanded warrantyDurability 97%
  11. 113m 51sExpanded specs · Squall 2.5LExpanded technical specsDurability 89%
  12. 123m 56sAdded to cart · Squall 2.5LAdded to cartDurability 89%
  13. 4m 22sLeft the store

Final guess

Durability89%
Fit
<1%
Suitability
<1%
Durability
89%
Value
<1%
Delivery
<1%
Choice
<1%
No clear doubt
11%
Why durabilityhow much likelier
  • Expanded warranty ×515.6×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtDurability
Secondarynone
Resolved on its ownyes

Only available because this session was simulated. Real sessions have no ground truth.