Synthetic data
All sessions

s-2135

Simulated shopper

Oct 29, 2026, 5:56 PM UTC · mobile · organic · Talus Trail Runner · 13 actions

abandoned

How Qualm's guess changed

With the current settings, the store would have shown Durability Proof after action 6 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)10% → 16%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 128sBrowsed catalogBrowsed the catalogNo clear doubt 26%
  2. 21m 07sViewed Talus TrailViewed a product pageNo clear doubt 32%
  3. 31m 46sOpened reviews · Talus TrailOpened reviewsSuitability 28%
  4. 42m 11sReviews filtered: durabilityFiltered reviews by durabilityDurability 95%
  5. 52m 34sOpened reviews · Talus TrailOpened reviewsDurability 96%
  6. 62m 59sReviews filtered: fitFiltered reviews by fit→ the store shows Durability Proof hereDurability 89%
  7. 73m 26sBrowsed catalogBrowsed the catalogDurability 89%
  8. 84m 04sBrowsed catalogBrowsed the catalogDurability 88%
  9. 94m 37sExpanded specs · Talus TrailExpanded technical specsDurability 76%
  10. 104m 50sOpened reviews · Talus TrailOpened reviewsDurability 78%
  11. 115m 09sReviews filtered: durabilityFiltered reviews by durabilityDurability >99%
  12. 125m 15sViewed Lumen 400Viewed a product pageDurability >99%
  13. 5m 35sLeft the store

Final guess

Durability>99%
Fit
<1%
Suitability
<1%
Durability
>99%
Value
<1%
Delivery
<1%
Choice
<1%
No clear doubt
<1%
Why durabilityhow much likelier
  • Filtered reviews by durability ×295.7×
  • Opened reviews ×31.8×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtDurability
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.