Synthetic data
All sessions

s-2154

Simulated shopper

Nov 1, 2026, 9:00 AM UTC · desktop · paid social · Ridgeback 38L Pack · 7 actions

abandoned

How Qualm's guess changed

With the current settings, the store would not have shown any card in this visit. Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 9%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 136sViewed Ridgeback 38LViewed a product pageChoice 24%
  2. 21m 08sViewed Driftwood 2PViewed a product pageChoice 30%
  3. 31m 46sBrowsed catalogBrowsed the catalogNo clear doubt 52%
  4. 41m 54sSorted: price ascSorted by lowest priceNo clear doubt 52%
  5. 52m 19sBrowsed catalogBrowsed the catalogNo clear doubt 65%
  6. 62m 36sViewed Cairn MidViewed a product pageNo clear doubt 77%
  7. 2m 59sLeft the store

Final guess

No clear doubt77%
Fit
1%
Suitability
<1%
Durability
<1%
Value
18%
Delivery
1%
Choice
2%
No clear doubt
77%
Why no clear doubthow much likelier
  • Browsed the catalog ×22.3×
  • Viewed a product page ×31.7×
  • Sorted by lowest price1.1×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
No clear doubt
exit survey · used in training
Reveal synthetic ground truth
Primary doubtNo clear doubt
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.