Synthetic data
All sessions

s-2163

Simulated shopper

Oct 30, 2026, 4:43 AM UTC · mobile · email · Ridgeback 38L Pack · 13 actions

abandonedcart $169

How Qualm's guess changed

With the current settings, the store would have shown Decision Helper after action 4 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 17%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 133sViewed Ridgeback 38LViewed a product pageChoice 24%
  2. 21m 11sExpanded materials · Ridgeback 38LExpanded materialsNo clear doubt 28%
  3. 31m 51sViewed Ridgeback 48LViewed a product page · Switched to a similar productChoice 47%
  4. 42m 04sOpened comparisonOpened the comparison→ the store shows Decision Helper hereChoice 98%
  5. 52m 24sCompare + Ridgeback 48LAdded a product to compareChoice >99%
  6. 62m 44sCompare + Ridgeback 38LAdded a product to compareChoice >99%
  7. 73m 04sViewed Ridgeback 38LViewed a product page · Returned to a product viewed earlier · Switched to a similar productChoice >99%
  8. 83m 23sViewed Ridgeback 48LViewed a product page · Returned to a product viewed earlier · Switched to a similar productChoice >99%
  9. 93m 40sViewed Ridgeback 38LViewed a product page · Returned to a product viewed earlier · Switched to a similar productChoice >99%
  10. 104m 03sOpened comparisonOpened the comparisonChoice >99%
  11. 114m 28sViewed Cairn LowViewed a product pageChoice >99%
  12. 124m 55sAdded to cart · Ridgeback 38LAdded to cartChoice >99%
  13. 5m 12sLeft the store

Final guess

Choice>99%
Fit
<1%
Suitability
<1%
Durability
<1%
Value
<1%
Delivery
<1%
Choice
>99%
No clear doubt
<1%
Why choicehow much likelier
  • Returned to a product viewed earlier ×322.8×
  • Switched to a similar product ×48.6×
  • Opened the comparison ×257.4×
  • Added a product to compare ×211.5×
  • Viewed a product page ×61.4×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtChoice
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.