Synthetic data
All sessions

s-2194

Simulated shopper

Nov 2, 2026, 12:23 AM UTC · mobile · paid social · Lumen 400 Headlamp · 4 actions

abandoned

How Qualm's guess changed

With the current settings, the store would not have shown any card in this visit. Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 10%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 117sViewed Lumen 400Viewed a product pageNo clear doubt 36%
  2. 250sImage 1 · Lumen 400Viewed a product imageNo clear doubt 59%
  3. 31m 17sViewed Cairn LowViewed a product pageNo clear doubt 72%
  4. 1m 43sLeft the store

Final guess

No clear doubt72%
Fit
1%
Suitability
8%
Durability
4%
Value
3%
Delivery
5%
Choice
7%
No clear doubt
72%
Why no clear doubthow much likelier
  • Viewed a product page ×21.7×
  • Viewed a product image2.3×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtNo clear doubt
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.