Synthetic data
All sessions

s-2244

Simulated shopper

Nov 2, 2026, 4:14 AM UTC · mobile · email · Ridgeback 38L Pack · 8 actions

abandoned

How Qualm's guess changed

With the current settings, the store would have shown Built-For Answer after action 6 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 16%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 17sViewed Ridgeback 38LViewed a product pageChoice 24%
  2. 241sBrowsed catalogBrowsed the catalogNo clear doubt 39%
  3. 31m 11sExpanded specs · Ridgeback 38LExpanded technical specsNo clear doubt 40%
  4. 41m 40sImage 1 · Ridgeback 38LViewed a product imageNo clear doubt 56%
  5. 52m 18sOpened reviews · Ridgeback 38LOpened reviewsSuitability 61%
  6. 62m 29sCompare + Ridgeback 38LAdded a product to compare→ the store shows Built-For Answer hereSuitability 67%
  7. 72m 54sCompare + Ridgeback 48LAdded a product to compareChoice 69%
  8. 3m 06sLeft the store

Final guess

Choice69%
Fit
<1%
Suitability
29%
Durability
<1%
Value
1%
Delivery
<1%
Choice
69%
No clear doubt
<1%
Why choicehow much likelier
  • Added a product to compare ×211.5×
  • Viewed a product page1.4×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtNo clear doubt
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.