Synthetic data
All sessions

s-2271

Simulated shopper

Oct 19, 2026, 11:14 PM UTC · mobile · search ads · Squall 2.5L Rain Shell · 9 actions

abandonedcart $229

How Qualm's guess changed

With the current settings, the store would have shown Value Breakdown after action 6 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)10% → 14%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 116sBrowsed catalogBrowsed the catalogNo clear doubt 26%
  2. 231sViewed Squall 2.5LViewed a product pageNo clear doubt 36%
  3. 359sBrowsed catalogBrowsed the catalogNo clear doubt 54%
  4. 41m 30sAdded to cart · Squall 2.5LAdded to cartNo clear doubt 54%
  5. 51m 34sViewed cartViewed cart (saw shipping cost)Value 72%
  6. 62m 03sPromo field focusedClicked into the promo-code field→ the store shows Value Breakdown hereValue 99%
  7. 72m 31sBrowsed catalogBrowsed the catalogValue 99%
  8. 82m 48sSorted: price ascSorted by lowest priceValue >99%
  9. 3m 13sLeft the store

Final guess

Value>99%
Fit
<1%
Suitability
<1%
Durability
<1%
Value
>99%
Delivery
<1%
Choice
<1%
No clear doubt
<1%
Why valuehow much likelier
  • Clicked into the promo-code field40.8×
  • Sorted by lowest price8.4×
  • Viewed cart (saw shipping cost)4.1×
  • Browsed the catalog ×31.4×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtValue
Secondarynone
Resolved on its ownyes

Only available because this session was simulated. Real sessions have no ground truth.