Synthetic data
All sessions

s-2278

Simulated shopper

Oct 21, 2026, 5:11 AM UTC · mobile · organic · Ridgeback 38L Pack · 10 actions

purchasedcart $169

How Qualm's guess changed

With the current settings, the store would have shown Fit Confidence after action 6 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)10% → 39%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 135sBrowsed catalogBrowsed the catalogNo clear doubt 26%
  2. 251sViewed Ridgeback 38LViewed a product pageNo clear doubt 39%
  3. 357sImage 1 · Ridgeback 38LViewed a product imageNo clear doubt 60%
  4. 41m 06sOpened reviews · Ridgeback 38LOpened reviewsNo clear doubt 34%
  5. 51m 12sReviews filtered: fitFiltered reviews by fitFit 91%
  6. 61m 31sViewed Ridgeback 48LViewed a product page · Switched to a similar product→ the store shows Fit Confidence hereFit 76%
  7. 71m 38sAdded to cart · Ridgeback 38LAdded to cartFit 76%
  8. 81m 50sViewed cartViewed cart (saw shipping cost)Fit 69%
  9. 91m 55sCheckout startedStarted checkoutFit 69%
  10. 2m 01sPurchased

Final guess

Fit69%
Fit
69%
Suitability
2%
Durability
1%
Value
13%
Delivery
2%
Choice
13%
No clear doubt
1%
Why fithow much likelier
  • Filtered reviews by fit24.4×
  • Opened reviews1.4×
  • Viewed a product image1.1×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
Fit
post-purchase · used in training
Reveal synthetic ground truth
Primary doubtFit
Secondarynone
Resolved on its ownyes

Only available because this session was simulated. Real sessions have no ground truth.