Synthetic data
All sessions

s-2292

Simulated shopper

Oct 29, 2026, 2:03 AM UTC · mobile · email · Emberline 20°F Down Bag · 12 actions

abandoned

How Qualm's guess changed

With the current settings, the store would have shown Built-For Answer after action 5 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 18%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 114sViewed Kettle TiViewed a product pageNo clear doubt 29%
  2. 249sOpened reviews · Kettle TiOpened reviewsSuitability 39%
  3. 31m 15sReviews filtered: suitabilityFiltered reviews by performanceSuitability 98%
  4. 41m 38sViewed Emberline 20°FViewed a product pageSuitability 97%
  5. 51m 46sExpanded specs · Emberline 20°FExpanded technical specs→ the store shows Built-For Answer hereSuitability >99%
  6. 61m 58sExpanded specs · Emberline 20°FExpanded technical specsSuitability >99%
  7. 72m 17sOpened reviews · Emberline 20°FOpened reviewsSuitability >99%
  8. 82m 32sReviews filtered: suitabilityFiltered reviews by performanceSuitability >99%
  9. 93m 06sExpanded specs · Emberline 20°FExpanded technical specsSuitability >99%
  10. 103m 24sOpened reviews · Emberline 20°FOpened reviewsSuitability >99%
  11. 113m 48sReviews filtered: suitabilityFiltered reviews by performanceSuitability >99%
  12. 3m 53sLeft the store

Final guess

Suitability>99%
Fit
<1%
Suitability
>99%
Durability
<1%
Value
<1%
Delivery
<1%
Choice
<1%
No clear doubt
<1%
Why suitabilityhow much likelier
  • Filtered reviews by performance ×373.8×
  • Expanded technical specs ×36.9×
  • Opened reviews ×31.7×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtSuitability
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.