Synthetic data
All sessions

s-2298

Simulated shopper

Oct 27, 2026, 2:23 PM UTC · mobile · organic · Ridgeback 48L Pack · 20 actions

abandonedcart $169

How Qualm's guess changed

With the current settings, the store would have shown Value Breakdown after action 4 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 18%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 18sViewed Ridgeback 48LViewed a product pageChoice 37%
  2. 220sAdded to cart · Ridgeback 48LAdded to cartChoice 37%
  3. 331sViewed cartViewed cart (saw shipping cost)Value 42%
  4. 41m 00sRemoved from cart · Ridgeback 48LRemoved from cart→ the store shows Value Breakdown hereValue 97%
  5. 51m 03sOpened reviews · Ridgeback 48LOpened reviewsValue 97%
  6. 61m 26sReviews filtered: valueFiltered reviews by valueValue >99%
  7. 71m 44sViewed Ridgeback 38LViewed a product page · Switched to a similar productValue >99%
  8. 82m 22sOpened reviews · Ridgeback 38LOpened reviewsValue >99%
  9. 92m 25sReviews filtered: valueFiltered reviews by valueValue >99%
  10. 102m 41sAdded to cart · Ridgeback 38LAdded to cartValue >99%
  11. 113m 09sViewed cartViewed cart (saw shipping cost)Value >99%
  12. 123m 37sViewed Ridgeback 48LViewed a product page · Returned to a product viewed earlier · Switched to a similar productValue >99%
  13. 133m 42sBrowsed catalogBrowsed the catalogValue >99%
  14. 144m 22sSorted: price ascSorted by lowest priceValue >99%
  15. 154m 34sOpened reviews · Ridgeback 48LOpened reviewsValue >99%
  16. 165m 01sReviews filtered: valueFiltered reviews by valueValue >99%
  17. 175m 34sOpened reviews · Ridgeback 48LOpened reviewsValue >99%
  18. 186m 02sReviews filtered: valueFiltered reviews by valueValue >99%
  19. 196m 35sViewed Cairn LowViewed a product pageValue >99%
  20. 6m 49sLeft the store

Final guess

Value>99%
Fit
<1%
Suitability
<1%
Durability
<1%
Value
>99%
Delivery
<1%
Choice
<1%
No clear doubt
<1%
Why valuehow much likelier
  • Filtered reviews by value ×418.9×
  • Removed from cart46.2×
  • Viewed cart (saw shipping cost) ×24.1×
  • Sorted by lowest price8.4×
  • Switched to a similar product ×21.4×
  • Browsed the catalog1.4×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtValue
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.