Synthetic data
All sessions

s-2302

Simulated shopper

Oct 30, 2026, 1:07 PM UTC · mobile · paid social · Ridgeback 38L Pack · 6 actions

abandoned

How Qualm's guess changed

With the current settings, the store would not have shown any card in this visit. Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 13%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 111sViewed Ridgeback 38LViewed a product pageChoice 24%
  2. 248sSorted: featuredRe-sorted the catalogNo clear doubt 51%
  3. 351sOpened reviews · Ridgeback 38LOpened reviewsNo clear doubt 28%
  4. 41m 19sImage 1 · Ridgeback 38LViewed a product imageNo clear doubt 44%
  5. 51m 29sOpened reviews · Ridgeback 38LOpened reviewsFit 34%
  6. 1m 58sLeft the store

Final guess

Fit34%
Fit
34%
Suitability
33%
Durability
7%
Value
2%
Delivery
3%
Choice
2%
No clear doubt
18%
Why fithow much likelier
  • Opened reviews ×21.4×
  • Viewed a product image1.1×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtNo clear doubt
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.