All sessions
s-2305
Simulated shopperOct 25, 2026, 11:39 PM UTC · mobile · search ads · Talus Trail Runner · 6 actions
abandoned
How Qualm's guess changed
With the current settings, the store would not have shown any card in this visit. Hover the chart to see each step.
FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)11% → 11%
Step by step
Each action, the clue Qualm took from it, and its guess afterwards.
- 113sSearch “merino”Searched the catalogNo clear doubt 32%
- 238sViewed Talus TrailViewed a product pageNo clear doubt 37%
- 347sDelivery check · ZIP 35645Checked delivery date by ZIPDelivery 60%
- 41m 07sImage 1 · Talus TrailViewed a product imageNo clear doubt 50%
- 51m 33sImage 2 · Talus TrailViewed a product imageNo clear doubt 73%
- 1m 49sLeft the store
Final guess
No clear doubt73%
Fit
3%
Suitability
4%
Durability
2%
Value
<1%
Delivery
17%
Choice
2%
No clear doubt
73%
Why no clear doubthow much likelier
- Viewed a product image ×22.3×
- Searched the catalog2.9×
- Viewed a product page1.7×
What the shopper told us
Their survey answer, if any. For simulated shoppers you can also reveal what was really true.
- Survey answer
- none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtDelivery
SecondaryChoice
Resolved on its ownno
Only available because this session was simulated. Real sessions have no ground truth.