All sessions
s-2335
Simulated shopperOct 23, 2026, 6:38 AM UTC · desktop · paid social · Talus Trail Runner · 8 actions
abandoned
How Qualm's guess changed
With the current settings, the store would not have shown any card in this visit. Hover the chart to see each step.
FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 13%
Step by step
Each action, the clue Qualm took from it, and its guess afterwards.
- 131sViewed Lumen 400Viewed a product pageNo clear doubt 36%
- 245sSearch “merino”Searched the catalogNo clear doubt 63%
- 31m 15sViewed Talus TrailViewed a product pageNo clear doubt 75%
- 41m 29sSize 10 · Talus TrailSelected a sizeNo clear doubt 46%
- 52m 06sImage 1 · Talus TrailViewed a product imageNo clear doubt 62%
- 62m 13sImage 2 · Talus TrailViewed a product imageNo clear doubt 76%
- 72m 39sOpened reviews · Talus TrailOpened reviewsNo clear doubt 47%
- 3m 05sLeft the store
Final guess
No clear doubt47%
Fit
41%
Suitability
8%
Durability
1%
Value
<1%
Delivery
1%
Choice
2%
No clear doubt
47%
Why no clear doubthow much likelier
- Viewed a product image ×22.3×
- Viewed a product page ×21.7×
- Searched the catalog2.9×
What the shopper told us
Their survey answer, if any. For simulated shoppers you can also reveal what was really true.
- Survey answer
- none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtNo clear doubt
Secondarynone
Resolved on its ownno
Only available because this session was simulated. Real sessions have no ground truth.