Synthetic data
All sessions

s-2337

Simulated shopper

Oct 30, 2026, 7:17 PM UTC · mobile · organic · Squall 2.5L Rain Shell · 8 actions

abandoned

How Qualm's guess changed

With the current settings, the store would not have shown any card in this visit. Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)10% → 12%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 117sBrowsed catalogBrowsed the catalogNo clear doubt 26%
  2. 251sViewed Squall 2.5LViewed a product pageNo clear doubt 36%
  3. 31m 27sExpanded materials · Squall 2.5LExpanded materialsNo clear doubt 48%
  4. 41m 56sSize guide · Squall 2.5LOpened the size guideNo clear doubt 60%
  5. 52m 04sViewed Driftwood 2PViewed a product pageNo clear doubt 73%
  6. 62m 19sImage 1 · Driftwood 2PViewed a product imageNo clear doubt 85%
  7. 72m 51sImage 2 · Driftwood 2PViewed a product imageNo clear doubt 91%
  8. 2m 58sLeft the store

Final guess

No clear doubt91%
Fit
3%
Suitability
3%
Durability
2%
Value
<1%
Delivery
<1%
Choice
1%
No clear doubt
91%
Why no clear doubthow much likelier
  • Viewed a product image ×22.3×
  • Viewed a product page ×21.7×
  • Browsed the catalog2.3×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtNo clear doubt
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.