All sessions
s-2347
Simulated shopperOct 28, 2026, 4:43 AM UTC · desktop · search ads · Lumen 400 Headlamp · 6 actions
abandoned
How Qualm's guess changed
With the current settings, the store would not have shown any card in this visit. Hover the chart to see each step.
FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 12%
Step by step
Each action, the clue Qualm took from it, and its guess afterwards.
- 128sViewed Lumen 400Viewed a product pageNo clear doubt 36%
- 233sSearch “merino”Searched the catalogNo clear doubt 63%
- 31m 11sImage 1 · Lumen 400Viewed a product imageNo clear doubt 81%
- 41m 30sExpanded warranty · Lumen 400Expanded warrantyNo clear doubt 78%
- 51m 44sViewed Talus TrailViewed a product pageNo clear doubt 87%
- 2m 07sLeft the store
Final guess
No clear doubt87%
Fit
<1%
Suitability
1%
Durability
10%
Value
<1%
Delivery
1%
Choice
<1%
No clear doubt
87%
Why no clear doubthow much likelier
- Viewed a product page ×21.7×
- Searched the catalog2.9×
- Viewed a product image2.3×
What the shopper told us
Their survey answer, if any. For simulated shoppers you can also reveal what was really true.
- Survey answer
- none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtNo clear doubt
Secondarynone
Resolved on its ownno
Only available because this session was simulated. Real sessions have no ground truth.