All sessions
s-2350
Simulated shopperOct 23, 2026, 5:56 AM UTC · mobile · organic · Kettle Ti Stove Kit · 12 actions
purchasedcart $69
How Qualm's guess changed
With the current settings, the store would have shown Built-For Answer after action 4 (dashed line). Hover the chart to see each step.
FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 55%
Step by step
Each action, the clue Qualm took from it, and its guess afterwards.
- 140sViewed Kettle TiViewed a product pageNo clear doubt 29%
- 21m 17sSearch “waterproof jacket”Searched for a use-case or specSuitability 83%
- 31m 32sOpened reviews · Kettle TiOpened reviewsSuitability 90%
- 41m 49sExpanded materials · Kettle TiExpanded materials→ the store shows Built-For Answer hereSuitability 95%
- 52m 00sImage 1 · Kettle TiViewed a product imageSuitability 96%
- 62m 33sExpanded specs · Kettle TiExpanded technical specsSuitability 99%
- 73m 08sOpened reviews · Kettle TiOpened reviewsSuitability >99%
- 83m 43sReviews filtered: suitabilityFiltered reviews by performanceSuitability >99%
- 94m 02sAdded to cart · Kettle TiAdded to cartSuitability >99%
- 104m 26sViewed cartViewed cart (saw shipping cost)Suitability >99%
- 114m 55sCheckout startedStarted checkoutSuitability >99%
- 5m 05sPurchased
Final guess
Suitability>99%
Fit
<1%
Suitability
>99%
Durability
<1%
Value
<1%
Delivery
<1%
Choice
<1%
No clear doubt
<1%
Why suitabilityhow much likelier
- Filtered reviews by performance73.8×
- Searched for a use-case or spec17.5×
- Expanded technical specs6.9×
- Opened reviews ×21.7×
- Expanded materials1.5×
- Viewed a product image1.2×
What the shopper told us
Their survey answer, if any. For simulated shoppers you can also reveal what was really true.
- Survey answer
- Suitabilitypost-purchase · used in training
Reveal synthetic ground truth
Primary doubtSuitability
Secondarynone
Resolved on its ownyes
Only available because this session was simulated. Real sessions have no ground truth.