Synthetic data
All sessions

s-2362

Simulated shopper

Oct 29, 2026, 4:57 AM UTC · mobile · email · Emberline 20°F Down Bag · 14 actions

abandoned

How Qualm's guess changed

With the current settings, the store would have shown Value Breakdown after action 4 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 26%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 137sViewed Emberline 20°FViewed a product pageSuitability 24%
  2. 21m 16sAdded to cart · Emberline 20°FAdded to cartSuitability 24%
  3. 31m 47sViewed cartViewed cart (saw shipping cost)Value 47%
  4. 42m 13sRemoved from cart · Emberline 20°FRemoved from cart→ the store shows Value Breakdown hereValue 97%
  5. 52m 22sAdded to cart · Emberline 20°FAdded to cartValue 97%
  6. 62m 34sViewed cartViewed cart (saw shipping cost)Value 98%
  7. 73m 06sOpened reviews · Emberline 20°FOpened reviewsValue 98%
  8. 83m 28sReviews filtered: valueFiltered reviews by valueValue >99%
  9. 93m 31sSearch “discount code”Searched for deals / priceValue >99%
  10. 103m 49sExpanded specs · Emberline 20°FExpanded technical specsValue >99%
  11. 114m 26sAdded to cart · Emberline 20°FAdded to cartValue >99%
  12. 124m 47sViewed cartViewed cart (saw shipping cost)Value >99%
  13. 135m 24sRemoved from cart · Emberline 20°FRemoved from cartValue >99%
  14. 5m 30sLeft the store

Final guess

Value>99%
Fit
<1%
Suitability
<1%
Durability
<1%
Value
>99%
Delivery
<1%
Choice
<1%
No clear doubt
<1%
Why valuehow much likelier
  • Removed from cart ×246.2×
  • Viewed cart (saw shipping cost) ×34.1×
  • Searched for deals / price30.7×
  • Filtered reviews by value18.9×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtValue
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.