All sessions
s-2382
Simulated shopperOct 27, 2026, 6:04 PM UTC · mobile · search ads · Cairn Mid Waterproof Boot · 9 actions
abandoned
How Qualm's guess changed
With the current settings, the store would not have shown any card in this visit. Hover the chart to see each step.
FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)10% → 12%
Step by step
Each action, the clue Qualm took from it, and its guess afterwards.
- 16sBrowsed catalogBrowsed the catalogNo clear doubt 26%
- 224sViewed Cairn MidViewed a product pageNo clear doubt 34%
- 343sBrowsed catalogBrowsed the catalogNo clear doubt 54%
- 41m 14sSorted: price ascSorted by lowest priceValue 47%
- 51m 27sOpened reviews · Cairn MidOpened reviewsValue 64%
- 61m 38sSize 11 · Cairn MidSelected a sizeFit 40%
- 72m 09sBrowsed catalogBrowsed the catalogNo clear doubt 39%
- 82m 20sSearch “merino”Searched the catalogNo clear doubt 68%
- 2m 43sLeft the store
Final guess
No clear doubt68%
Fit
16%
Suitability
<1%
Durability
<1%
Value
15%
Delivery
1%
Choice
<1%
No clear doubt
68%
Why no clear doubthow much likelier
- Browsed the catalog ×32.3×
- Searched the catalog2.9×
- Viewed a product page1.7×
- Sorted by lowest price1.1×
What the shopper told us
Their survey answer, if any. For simulated shoppers you can also reveal what was really true.
- Survey answer
- none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtNo clear doubt
Secondarynone
Resolved on its ownno
Only available because this session was simulated. Real sessions have no ground truth.