Synthetic data
All sessions

s-2398

Simulated shopper

Oct 28, 2026, 11:59 PM UTC · desktop · organic · Talus Trail Runner · 8 actions

abandonedcart $139

How Qualm's guess changed

With the current settings, the store would have shown Fit Confidence after action 5 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)10% → 15%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 112sBrowsed catalogBrowsed the catalogNo clear doubt 26%
  2. 230sViewed Talus TrailViewed a product pageNo clear doubt 32%
  3. 355sSize guide · Talus TrailOpened the size guideNo clear doubt 36%
  4. 41m 19sSorted: featuredRe-sorted the catalogNo clear doubt 68%
  5. 51m 44sSize 9.5 · Talus TrailSelected a size→ the store shows Fit Confidence hereFit 61%
  6. 62m 10sImage 1 · Talus TrailViewed a product imageNo clear doubt 50%
  7. 72m 14sAdded to cart · Talus TrailAdded to cartNo clear doubt 50%
  8. 2m 18sLeft the store

Final guess

No clear doubt50%
Fit
48%
Suitability
1%
Durability
<1%
Value
<1%
Delivery
<1%
Choice
1%
No clear doubt
50%
Why no clear doubthow much likelier
  • Re-sorted the catalog3.8×
  • Viewed a product image2.3×
  • Browsed the catalog2.3×
  • Viewed a product page1.7×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtFit
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.