Synthetic data
All sessions

s-2404

Simulated shopper

Nov 2, 2026, 9:58 AM UTC · mobile · organic · Cairn Low Hiking Shoe · 8 actions

abandonedcart $159

How Qualm's guess changed

With the current settings, the store would not have shown any card in this visit. Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 12%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 115sViewed Cairn LowViewed a product pageChoice 31%
  2. 222sImage 1 · Cairn LowViewed a product imageNo clear doubt 35%
  3. 350sBrowsed catalogBrowsed the catalogNo clear doubt 58%
  4. 457sSorted: price ascSorted by lowest priceNo clear doubt 62%
  5. 51m 25sViewed Talus TrailViewed a product page · Switched to a similar productNo clear doubt 48%
  6. 62m 05sImage 2 · Talus TrailViewed a product imageNo clear doubt 74%
  7. 72m 10sAdded to cart · Cairn LowAdded to cartNo clear doubt 74%
  8. 2m 14sLeft the store

Final guess

No clear doubt74%
Fit
1%
Suitability
<1%
Durability
<1%
Value
10%
Delivery
<1%
Choice
15%
No clear doubt
74%
Why no clear doubthow much likelier
  • Viewed a product image ×22.3×
  • Viewed a product page ×21.7×
  • Browsed the catalog2.3×
  • Sorted by lowest price1.1×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtValue
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.