Synthetic data
All sessions

s-2405

Simulated shopper

Oct 30, 2026, 7:06 AM UTC · mobile · organic · Squall Pro 3L Shell · 14 actions

abandonedcart $49

How Qualm's guess changed

With the current settings, the store would have shown Decision Helper after action 3 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 23%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 129sViewed Squall ProViewed a product pageChoice 29%
  2. 242sOpened comparisonOpened the comparisonChoice 95%
  3. 31m 22sOpened comparisonOpened the comparison→ the store shows Decision Helper hereChoice >99%
  4. 41m 42sViewed Squall 2.5LViewed a product page · Switched to a similar productChoice >99%
  5. 51m 52sViewed Lumen 400Viewed a product pageChoice >99%
  6. 62m 31sCompare + Lumen 400Added a product to compareChoice >99%
  7. 73m 07sAdded to cart · Lumen 400Added to cartChoice >99%
  8. 83m 33sViewed cartViewed cart (saw shipping cost)Choice >99%
  9. 93m 50sExpanded specs · Lumen 400Expanded technical specsChoice >99%
  10. 104m 14sViewed Squall ProViewed a product page · Returned to a product viewed earlier · Switched to a similar productChoice >99%
  11. 114m 39sOpened reviews · Squall ProOpened reviewsChoice >99%
  12. 124m 52sReviews filtered: valueFiltered reviews by valueChoice >99%
  13. 135m 10sViewed Squall 2.5LViewed a product page · Returned to a product viewed earlier · Switched to a similar productChoice >99%
  14. 5m 36sLeft the store

Final guess

Choice>99%
Fit
<1%
Suitability
<1%
Durability
<1%
Value
<1%
Delivery
<1%
Choice
>99%
No clear doubt
<1%
Why choicehow much likelier
  • Opened the comparison ×257.4×
  • Switched to a similar product ×38.6×
  • Returned to a product viewed earlier ×222.8×
  • Added a product to compare11.5×
  • Viewed a product page ×51.4×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtChoice
SecondaryValue
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.