Synthetic data
All sessions

s-2408

Simulated shopper

Oct 30, 2026, 1:17 PM UTC · mobile · search ads · Squall Pro 3L Shell · 16 actions

abandonedcart $349

How Qualm's guess changed

With the current settings, the store would have shown Value Breakdown after action 5 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)10% → 22%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 121sBrowsed catalogBrowsed the catalogNo clear doubt 26%
  2. 235sViewed Squall 2.5LViewed a product pageNo clear doubt 36%
  3. 31m 08sViewed Squall ProViewed a product page · Switched to a similar productChoice 59%
  4. 41m 46sBrowsed catalogBrowsed the catalogNo clear doubt 38%
  5. 52m 22sSorted: price ascSorted by lowest price→ the store shows Value Breakdown hereValue 63%
  6. 62m 29sCompare + Squall ProAdded a product to compareValue 70%
  7. 73m 02sCompare + Squall 2.5LAdded a product to compareChoice 68%
  8. 83m 38sImage 1 · Squall ProViewed a product imageChoice 77%
  9. 93m 49sBrowsed catalogBrowsed the catalogChoice 62%
  10. 104m 14sSorted: price ascSorted by lowest priceValue 89%
  11. 114m 47sImage 2 · Squall ProViewed a product imageValue 80%
  12. 125m 12sAdded to cart · Squall ProAdded to cartValue 80%
  13. 135m 27sViewed cartViewed cart (saw shipping cost)Value 97%
  14. 146m 07sCompare + Squall ProAdded a product to compareValue 88%
  15. 156m 11sCompare + Squall 2.5LAdded a product to compareValue 63%
  16. 6m 32sLeft the store

Final guess

Value63%
Fit
<1%
Suitability
<1%
Durability
<1%
Value
63%
Delivery
<1%
Choice
37%
No clear doubt
<1%
Why valuehow much likelier
  • Sorted by lowest price ×28.4×
  • Viewed cart (saw shipping cost)4.1×
  • Browsed the catalog ×31.4×
  • Added a product to compare ×41.1×
  • Switched to a similar product1.4×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtValue
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.