Synthetic data
All sessions

s-2413

Simulated shopper

Oct 26, 2026, 11:34 PM UTC · desktop · organic · Squall Pro 3L Shell · 8 actions

abandoned

How Qualm's guess changed

With the current settings, the store would not have shown any card in this visit. Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 12%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 14sViewed Lumen 400Viewed a product pageNo clear doubt 36%
  2. 220sBrowsed catalogBrowsed the catalogNo clear doubt 55%
  3. 358sViewed Squall ProViewed a product pageNo clear doubt 69%
  4. 41m 15sSorted: featuredRe-sorted the catalogNo clear doubt 89%
  5. 51m 31sExpanded materials · Squall ProExpanded materialsNo clear doubt 86%
  6. 61m 54sImage 1 · Squall ProViewed a product imageNo clear doubt 93%
  7. 72m 18sSearch “merino”Searched the catalogNo clear doubt 97%
  8. 2m 35sLeft the store

Final guess

No clear doubt97%
Fit
<1%
Suitability
1%
Durability
1%
Value
<1%
Delivery
<1%
Choice
<1%
No clear doubt
97%
Why no clear doubthow much likelier
  • Re-sorted the catalog3.8×
  • Viewed a product page ×21.7×
  • Searched the catalog2.9×
  • Viewed a product image2.3×
  • Browsed the catalog2.3×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtNo clear doubt
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.