Synthetic data
All sessions

s-2428

Simulated shopper

Nov 1, 2026, 10:03 AM UTC · mobile · email · Squall Pro 3L Shell · 10 actions

abandonedcart $349

How Qualm's guess changed

With the current settings, the store would have shown Value Breakdown after action 4 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 16%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 112sViewed Squall ProViewed a product pageChoice 29%
  2. 234sSize guide · Squall ProOpened the size guideFit 40%
  3. 31m 04sOpened reviews · Squall ProOpened reviewsFit 57%
  4. 41m 39sReviews filtered: valueFiltered reviews by value→ the store shows Value Breakdown hereValue 77%
  5. 51m 57sOpened reviews · Squall ProOpened reviewsValue 72%
  6. 62m 10sBrowsed catalogBrowsed the catalogValue 82%
  7. 72m 38sOpened comparisonOpened the comparisonValue 72%
  8. 83m 14sOpened comparisonOpened the comparisonChoice 87%
  9. 93m 24sAdded to cart · Squall ProAdded to cartChoice 87%
  10. 3m 30sLeft the store

Final guess

Choice87%
Fit
1%
Suitability
<1%
Durability
<1%
Value
11%
Delivery
<1%
Choice
87%
No clear doubt
<1%
Why choicehow much likelier
  • Opened the comparison ×257.4×
  • Viewed a product page1.4×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtValue
SecondaryChoice
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.