Synthetic data
All sessions

s-2450

Simulated shopper

Oct 28, 2026, 1:37 AM UTC · mobile · organic · Squall Pro 3L Shell · 10 actions

abandoned

How Qualm's guess changed

With the current settings, the store would have shown Value Breakdown after action 9 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)11% → 12%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 136sSearch “jacket”Searched the catalogNo clear doubt 32%
  2. 21m 12sViewed Squall 2.5LViewed a product pageNo clear doubt 45%
  3. 31m 23sViewed Squall ProViewed a product page · Switched to a similar productChoice 65%
  4. 41m 56sExpanded warranty · Squall ProExpanded warrantyNo clear doubt 50%
  5. 52m 27sImage 1 · Squall ProViewed a product imageNo clear doubt 72%
  6. 62m 31sOpened reviews · Squall ProOpened reviewsNo clear doubt 61%
  7. 72m 44sReviews filtered: valueFiltered reviews by valueValue 46%
  8. 83m 00sOpened reviews · Squall ProOpened reviewsValue 58%
  9. 93m 27sReviews filtered: valueFiltered reviews by value→ the store shows Value Breakdown hereValue 96%
  10. 3m 41sLeft the store

Final guess

Value96%
Fit
<1%
Suitability
<1%
Durability
1%
Value
96%
Delivery
<1%
Choice
<1%
No clear doubt
2%
Why valuehow much likelier
  • Filtered reviews by value ×218.9×
  • Switched to a similar product1.4×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtValue
Secondarynone
Resolved on its ownyes

Only available because this session was simulated. Real sessions have no ground truth.