Synthetic data
All sessions

s-2474

Simulated shopper

Oct 28, 2026, 5:05 PM UTC · desktop · search ads · Driftwood 2P Tent · 9 actions

abandoned

How Qualm's guess changed

With the current settings, the store would not have shown any card in this visit. Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)10% → 13%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 129sBrowsed catalogBrowsed the catalogNo clear doubt 26%
  2. 21m 07sViewed Cairn MidViewed a product pageNo clear doubt 34%
  3. 31m 10sSize 11 · Cairn MidSelected a sizeFit 70%
  4. 41m 26sViewed Driftwood 2PViewed a product pageFit 59%
  5. 51m 39sExpanded materials · Driftwood 2PExpanded materialsNo clear doubt 46%
  6. 61m 43sBrowsed catalogBrowsed the catalogNo clear doubt 70%
  7. 72m 04sImage 1 · Driftwood 2PViewed a product imageNo clear doubt 95%
  8. 82m 38sOpened reviews · Driftwood 2POpened reviewsNo clear doubt 84%
  9. 2m 57sLeft the store

Final guess

No clear doubt84%
Fit
3%
Suitability
6%
Durability
5%
Value
<1%
Delivery
1%
Choice
<1%
No clear doubt
84%
Why no clear doubthow much likelier
  • Browsed the catalog ×22.3×
  • Viewed a product page ×21.7×
  • Viewed a product image2.3×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
Suitability
exit survey · used in training
Reveal synthetic ground truth
Primary doubtSuitability
SecondaryFit
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.