Synthetic data
All sessions

s-2479

Simulated shopper

Oct 24, 2026, 3:47 PM UTC · mobile · organic · Ridgeback 48L Pack · 7 actions

abandoned

How Qualm's guess changed

With the current settings, the store would have shown Built-For Answer after action 3 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 17%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 133sViewed Ridgeback 48LViewed a product pageChoice 37%
  2. 239sExpanded specs · Ridgeback 48LExpanded technical specsChoice 36%
  3. 31m 14sExpanded specs · Ridgeback 48LExpanded technical specs→ the store shows Built-For Answer hereSuitability 68%
  4. 41m 41sOpened reviews · Ridgeback 48LOpened reviewsSuitability 88%
  5. 52m 13sExpanded specs · Ridgeback 48LExpanded technical specsSuitability 97%
  6. 62m 24sExpanded materials · Ridgeback 48LExpanded materialsSuitability 99%
  7. 2m 49sLeft the store

Final guess

Suitability99%
Fit
<1%
Suitability
99%
Durability
<1%
Value
<1%
Delivery
<1%
Choice
<1%
No clear doubt
1%
Why suitabilityhow much likelier
  • Expanded technical specs ×36.9×
  • Opened reviews1.7×
  • Expanded materials1.5×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtSuitability
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.