Synthetic data
All sessions

s-2501

Simulated shopper

Oct 26, 2026, 6:45 AM UTC · desktop · email · Merino 200 Base Layer Crew · 9 actions

abandoned

How Qualm's guess changed

With the current settings, the store would have shown Fit Confidence after action 4 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 14%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 127sViewed Merino 200Viewed a product pageFit 22%
  2. 21m 03sSize guide · Merino 200Opened the size guideFit 68%
  3. 31m 07sOpened reviews · Merino 200Opened reviewsFit 78%
  4. 41m 34sReviews filtered: fitFiltered reviews by fit→ the store shows Fit Confidence hereFit 99%
  5. 52m 06sOpened reviews · Merino 200Opened reviewsFit 99%
  6. 62m 23sReviews filtered: fitFiltered reviews by fitFit >99%
  7. 72m 35sBrowsed catalogBrowsed the catalogFit >99%
  8. 82m 52sSize L · Merino 200Selected a sizeFit >99%
  9. 3m 20sLeft the store

Final guess

Fit>99%
Fit
>99%
Suitability
<1%
Durability
<1%
Value
<1%
Delivery
<1%
Choice
<1%
No clear doubt
<1%
Why fithow much likelier
  • Filtered reviews by fit ×224.4×
  • Selected a size12.4×
  • Opened the size guide8.4×
  • Opened reviews ×21.4×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtFit
SecondaryDurability
Resolved on its ownyes

Only available because this session was simulated. Real sessions have no ground truth.