Synthetic data
All sessions

s-2502

Simulated shopper

Oct 23, 2026, 3:47 AM UTC · mobile · organic · Kettle Ti Stove Kit · 14 actions

abandonedcart $69

How Qualm's guess changed

With the current settings, the store would have shown Delivery Promise after action 3 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 22%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 112sViewed Kettle TiViewed a product pageNo clear doubt 29%
  2. 234sExpanded shipping · Kettle TiExpanded shipping infoDelivery 66%
  3. 344sExpanded shipping · Kettle TiExpanded shipping info→ the store shows Delivery Promise hereDelivery 94%
  4. 447sExpanded shipping · Kettle TiExpanded shipping infoDelivery 99%
  5. 51m 11sDelivery check · ZIP 67653Checked delivery date by ZIPDelivery >99%
  6. 61m 39sExpanded shipping · Kettle TiExpanded shipping infoDelivery >99%
  7. 71m 48sAdded to cart · Kettle TiAdded to cartDelivery >99%
  8. 82m 28sViewed cartViewed cart (saw shipping cost)Delivery >99%
  9. 92m 46sViewed cartViewed cart (saw shipping cost)Delivery >99%
  10. 103m 05sViewed Emberline 20°FViewed a product pageDelivery >99%
  11. 113m 19sExpanded shipping · Emberline 20°FExpanded shipping infoDelivery >99%
  12. 123m 36sExpanded shipping · Emberline 20°FExpanded shipping infoDelivery >99%
  13. 134m 03sSize Long · to 6 ft 6 in · Emberline 20°FSelected a sizeDelivery >99%
  14. 4m 12sLeft the store

Final guess

Delivery>99%
Fit
<1%
Suitability
<1%
Durability
<1%
Value
<1%
Delivery
>99%
Choice
<1%
No clear doubt
<1%
Why deliveryhow much likelier
  • Expanded shipping info ×613.0×
  • Checked delivery date by ZIP21.1×
  • Viewed cart (saw shipping cost) ×22.5×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtDelivery
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.