Synthetic data
All sessions

s-2515

Simulated shopper

Nov 1, 2026, 4:12 AM UTC · desktop · email · Driftwood 2P Tent · 10 actions

abandoned

How Qualm's guess changed

With the current settings, the store would have shown Durability Proof after action 4 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)10% → 18%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 126sBrowsed catalogBrowsed the catalogNo clear doubt 26%
  2. 237sViewed Driftwood 2PViewed a product pageNo clear doubt 45%
  3. 350sExpanded warranty · Driftwood 2PExpanded warrantyNo clear doubt 44%
  4. 41m 24sExpanded warranty · Driftwood 2PExpanded warranty→ the store shows Durability Proof hereDurability 83%
  5. 51m 56sOpened reviews · Driftwood 2POpened reviewsDurability 95%
  6. 62m 32sReviews filtered: durabilityFiltered reviews by durabilityDurability >99%
  7. 73m 09sOpened reviews · Driftwood 2POpened reviewsDurability >99%
  8. 83m 22sReviews filtered: durabilityFiltered reviews by durabilityDurability >99%
  9. 93m 44sImage 1 · Driftwood 2PViewed a product imageDurability >99%
  10. 4m 05sLeft the store

Final guess

Durability>99%
Fit
<1%
Suitability
<1%
Durability
>99%
Value
<1%
Delivery
<1%
Choice
<1%
No clear doubt
<1%
Why durabilityhow much likelier
  • Filtered reviews by durability ×295.7×
  • Expanded warranty ×215.6×
  • Opened reviews ×21.8×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtDurability
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.