Synthetic data
All sessions

s-2518

Simulated shopper

Oct 25, 2026, 2:32 AM UTC · mobile · email · Cairn Mid Waterproof Boot · 19 actions

purchasedcart $189

How Qualm's guess changed

With the current settings, the store would have shown Fit Confidence after action 4 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 54%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 14sViewed Cairn MidViewed a product pageFit 27%
  2. 236sOpened reviews · Cairn MidOpened reviewsFit 40%
  3. 341sReviews filtered: fitFiltered reviews by fitFit 94%
  4. 449sSize guide · Cairn MidOpened the size guide→ the store shows Fit Confidence hereFit 99%
  5. 553sImage 1 · Cairn MidViewed a product imageFit 99%
  6. 61m 26sImage 2 · Cairn MidViewed a product imageFit >99%
  7. 72m 05sSize guide · Cairn MidRe-opened the size guideFit >99%
  8. 82m 25sImage 3 · Cairn MidViewed a product imageFit >99%
  9. 92m 32sOpened reviews · Cairn MidOpened reviewsFit >99%
  10. 102m 54sReviews filtered: fitFiltered reviews by fitFit >99%
  11. 113m 20sImage 4 · Cairn MidViewed a product image · Inspected 4+ images closelyFit >99%
  12. 123m 56sOpened reviews · Cairn MidOpened reviewsFit >99%
  13. 134m 30sReviews filtered: fitFiltered reviews by fitFit >99%
  14. 144m 39sSize guide · Cairn MidRe-opened the size guideFit >99%
  15. 155m 12sSize 10.5 · Cairn MidSelected a sizeFit >99%
  16. 165m 30sAdded to cart · Cairn MidAdded to cartFit >99%
  17. 175m 39sViewed cartViewed cart (saw shipping cost)Fit >99%
  18. 185m 56sCheckout startedStarted checkoutFit >99%
  19. 6m 24sPurchased

Final guess

Fit>99%
Fit
>99%
Suitability
<1%
Durability
<1%
Value
<1%
Delivery
<1%
Choice
<1%
No clear doubt
<1%
Why fithow much likelier
  • Filtered reviews by fit ×324.4×
  • Re-opened the size guide ×290.5×
  • Selected a size12.4×
  • Opened the size guide8.4×
  • Opened reviews ×31.4×
  • Inspected 4+ images closely1.9×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtFit
Secondarynone
Resolved on its ownyes

Only available because this session was simulated. Real sessions have no ground truth.