Synthetic data
All sessions

s-2521

Simulated shopper

Oct 31, 2026, 2:32 PM UTC · desktop · organic · Kettle Ti Stove Kit · 14 actions

abandonedcart $69

How Qualm's guess changed

With the current settings, the store would have shown Durability Proof after action 3 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 27%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 120sViewed Kettle TiViewed a product pageNo clear doubt 29%
  2. 229sExpanded materials · Kettle TiExpanded materialsDurability 32%
  3. 353sExpanded materials · Kettle TiExpanded materials→ the store shows Durability Proof hereDurability 62%
  4. 41m 25sImage 1 · Kettle TiViewed a product imageDurability 48%
  5. 51m 42sExpanded specs · Kettle TiExpanded technical specsSuitability 70%
  6. 62m 20sExpanded specs · Kettle TiExpanded technical specsSuitability 92%
  7. 72m 33sExpanded specs · Kettle TiExpanded technical specsSuitability 98%
  8. 82m 46sImage 2 · Kettle TiViewed a product imageSuitability 97%
  9. 93m 00sOpened reviews · Kettle TiOpened reviewsSuitability 99%
  10. 103m 07sReviews filtered: suitabilityFiltered reviews by performanceSuitability >99%
  11. 113m 21sExpanded specs · Kettle TiExpanded technical specsSuitability >99%
  12. 123m 49sSearch “waterproof jacket”Searched for a use-case or specSuitability >99%
  13. 134m 16sAdded to cart · Kettle TiAdded to cartSuitability >99%
  14. 4m 44sLeft the store

Final guess

Suitability>99%
Fit
<1%
Suitability
>99%
Durability
<1%
Value
<1%
Delivery
<1%
Choice
<1%
No clear doubt
<1%
Why suitabilityhow much likelier
  • Expanded technical specs ×46.9×
  • Filtered reviews by performance73.8×
  • Searched for a use-case or spec17.5×
  • Expanded materials ×21.5×
  • Opened reviews1.7×
  • Viewed a product image ×21.2×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtSuitability
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.