Synthetic data
All sessions

s-2532

Simulated shopper

Oct 21, 2026, 7:16 AM UTC · desktop · email · Squall Pro 3L Shell · 12 actions

abandoned

How Qualm's guess changed

With the current settings, the store would have shown Fit Confidence after action 8 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 12%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 112sViewed Squall 2.5LViewed a product pageChoice 27%
  2. 252sViewed Merino 200Viewed a product pageChoice 33%
  3. 359sOpened reviews · Merino 200Opened reviewsDurability 28%
  4. 41m 36sReviews filtered: fitFiltered reviews by fitFit 89%
  5. 52m 11sViewed Ridgeback 38LViewed a product pageFit 89%
  6. 62m 49sOpened reviews · Ridgeback 38LOpened reviewsFit 89%
  7. 73m 16sReviews filtered: suitabilityFiltered reviews by performanceSuitability 48%
  8. 83m 37sViewed Squall ProViewed a product page · Switched to a similar product→ the store shows Fit Confidence hereFit 61%
  9. 94m 04sImage 1 · Squall ProViewed a product imageFit 60%
  10. 104m 21sImage 2 · Squall ProViewed a product imageFit 58%
  11. 114m 33sOpened reviews · Squall ProOpened reviewsSuitability 75%
  12. 4m 48sLeft the store

Final guess

Suitability75%
Fit
23%
Suitability
75%
Durability
<1%
Value
<1%
Delivery
<1%
Choice
1%
No clear doubt
<1%
Why suitabilityhow much likelier
  • Filtered reviews by performance73.8×
  • Opened reviews ×31.7×
  • Viewed a product image ×21.2×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtSuitability
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.