All sessions
s-2540
Simulated shopperNov 2, 2026, 10:49 AM UTC · desktop · email · Kettle Ti Stove Kit · 5 actions
abandoned
How Qualm's guess changed
With the current settings, the store would have shown Built-For Answer after action 3 (dashed line). Hover the chart to see each step.
FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 15%
Step by step
Each action, the clue Qualm took from it, and its guess afterwards.
- 139sViewed Kettle TiViewed a product pageNo clear doubt 29%
- 246sExpanded warranty · Kettle TiExpanded warrantyDurability 52%
- 357sSearch “20 degree sleeping bag”Searched for a use-case or spec→ the store shows Built-For Answer hereSuitability 68%
- 41m 12sExpanded specs · Kettle TiExpanded technical specsSuitability 94%
- 1m 31sLeft the store
Final guess
Suitability94%
Fit
<1%
Suitability
94%
Durability
2%
Value
1%
Delivery
<1%
Choice
<1%
No clear doubt
3%
Why suitabilityhow much likelier
- Searched for a use-case or spec17.5×
- Expanded technical specs6.9×
What the shopper told us
Their survey answer, if any. For simulated shoppers you can also reveal what was really true.
- Survey answer
- none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtSuitability
Secondarynone
Resolved on its ownyes
Only available because this session was simulated. Real sessions have no ground truth.