Synthetic data
All sessions

s-2551

Simulated shopper

Oct 27, 2026, 5:39 AM UTC · mobile · organic · Squall Pro 3L Shell · 17 actions

abandonedcart $349

How Qualm's guess changed

With the current settings, the store would have shown Decision Helper after action 3 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 18%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 129sViewed Squall ProViewed a product pageChoice 29%
  2. 242sViewed Squall 2.5LViewed a product page · Switched to a similar productChoice 77%
  3. 31m 04sViewed Squall ProViewed a product page · Returned to a product viewed earlier · Switched to a similar product→ the store shows Decision Helper hereChoice 99%
  4. 41m 22sImage 1 · Squall ProViewed a product imageChoice >99%
  5. 51m 54sCompare + Squall ProAdded a product to compareChoice >99%
  6. 61m 58sCompare + Squall 2.5LAdded a product to compareChoice >99%
  7. 72m 24sExpanded returns · Squall ProExpanded returns policyChoice >99%
  8. 82m 56sViewed Cairn MidViewed a product pageChoice >99%
  9. 93m 24sCompare + Cairn MidAdded a product to compareChoice >99%
  10. 103m 27sCompare + Cairn LowAdded a product to compareChoice >99%
  11. 114m 03sViewed Cairn LowViewed a product page · Switched to a similar productChoice >99%
  12. 124m 28sCompare + Cairn LowAdded a product to compareChoice >99%
  13. 135m 06sCompare + Cairn MidAdded a product to compareChoice >99%
  14. 145m 41sOpened reviews · Cairn LowOpened reviewsChoice >99%
  15. 156m 16sViewed Squall ProViewed a product page · Returned to a product viewed earlier · Switched to a similar productChoice >99%
  16. 166m 46sAdded to cart · Squall ProAdded to cartChoice >99%
  17. 6m 50sLeft the store

Final guess

Choice>99%
Fit
<1%
Suitability
<1%
Durability
<1%
Value
<1%
Delivery
<1%
Choice
>99%
No clear doubt
<1%
Why choicehow much likelier
  • Added a product to compare ×611.5×
  • Switched to a similar product ×48.6×
  • Returned to a product viewed earlier ×222.8×
  • Viewed a product page ×61.4×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtChoice
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.