Synthetic data
All sessions

s-2552

Simulated shopper

Oct 25, 2026, 6:59 PM UTC · mobile · paid social · Lumen 400 Headlamp · 4 actions

abandoned

How Qualm's guess changed

With the current settings, the store would not have shown any card in this visit. Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)10% → 11%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 128sBrowsed catalogBrowsed the catalogNo clear doubt 26%
  2. 236sViewed Lumen 400Viewed a product pageNo clear doubt 55%
  3. 352sExpanded specs · Lumen 400Expanded technical specsNo clear doubt 57%
  4. 1m 02sLeft the store

Final guess

No clear doubt57%
Fit
<1%
Suitability
29%
Durability
2%
Value
4%
Delivery
4%
Choice
4%
No clear doubt
57%
Why no clear doubthow much likelier
  • Browsed the catalog2.3×
  • Viewed a product page1.7×
  • Expanded technical specs1.0×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtNo clear doubt
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.