Synthetic data
All sessions

s-2553

Simulated shopper

Oct 27, 2026, 3:31 AM UTC · mobile · organic · Driftwood 2P Tent · 6 actions

abandoned

How Qualm's guess changed

With the current settings, the store would have shown Delivery Promise after action 5 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 11%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 127sViewed Driftwood 2PViewed a product pageDelivery 30%
  2. 21m 05sImage 1 · Driftwood 2PViewed a product imageNo clear doubt 50%
  3. 31m 35sImage 2 · Driftwood 2PViewed a product imageNo clear doubt 71%
  4. 41m 44sExpanded shipping · Driftwood 2PExpanded shipping infoNo clear doubt 58%
  5. 52m 07sExpanded shipping · Driftwood 2PExpanded shipping info→ the store shows Delivery Promise hereDelivery 77%
  6. 2m 31sLeft the store

Final guess

Delivery77%
Fit
<1%
Suitability
<1%
Durability
<1%
Value
<1%
Delivery
77%
Choice
<1%
No clear doubt
22%
Why deliveryhow much likelier
  • Expanded shipping info ×213.0×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtDelivery
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.