Synthetic data
All sessions

s-2571

Simulated shopper

Oct 27, 2026, 5:09 AM UTC · desktop · paid social · Lumen 400 Headlamp · 6 actions

abandonedcart $49

How Qualm's guess changed

With the current settings, the store would not have shown any card in this visit. Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 27%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 17sViewed Lumen 400Viewed a product pageNo clear doubt 36%
  2. 231sExpanded shipping · Lumen 400Expanded shipping infoDelivery 62%
  3. 31m 09sAdded to cart · Lumen 400Added to cartDelivery 62%
  4. 41m 34sCheckout startedStarted checkoutDelivery 62%
  5. 51m 37sBrowsed catalogBrowsed the catalogDelivery 49%
  6. 1m 51sLeft the store

Final guess

Delivery49%
Fit
<1%
Suitability
2%
Durability
2%
Value
3%
Delivery
49%
Choice
1%
No clear doubt
43%
Why deliveryhow much likelier
  • Expanded shipping info13.0×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtDelivery
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.