All sessions
s-2587
Simulated shopperOct 23, 2026, 8:06 PM UTC · mobile · search ads · Ridgeback 48L Pack · 13 actions
abandoned
How Qualm's guess changed
With the current settings, the store would have shown Fit Confidence after action 4 (dashed line). Hover the chart to see each step.
FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)11% → 20%
Step by step
Each action, the clue Qualm took from it, and its guess afterwards.
- 122sSearch “boots”Searched the catalogNo clear doubt 32%
- 254sViewed Ridgeback 48LViewed a product pageNo clear doubt 39%
- 31m 28sSize guide · Ridgeback 48LOpened the size guideFit 50%
- 41m 38sSize guide · Ridgeback 48LRe-opened the size guide→ the store shows Fit Confidence hereFit 99%
- 51m 57sSize guide · Ridgeback 48LRe-opened the size guideFit >99%
- 62m 36sOpened reviews · Ridgeback 48LOpened reviewsFit >99%
- 72m 57sOpened reviews · Ridgeback 48LOpened reviewsFit >99%
- 83m 28sReviews filtered: fitFiltered reviews by fitFit >99%
- 93m 33sExpanded returns · Ridgeback 48LExpanded returns policyFit >99%
- 103m 56sOpened reviews · Ridgeback 48LOpened reviewsFit >99%
- 114m 07sReviews filtered: durabilityFiltered reviews by durabilityFit >99%
- 124m 30sImage 1 · Ridgeback 48LViewed a product imageFit >99%
- 4m 44sLeft the store
Final guess
Fit>99%
Fit
>99%
Suitability
<1%
Durability
<1%
Value
<1%
Delivery
<1%
Choice
<1%
No clear doubt
<1%
Why fithow much likelier
- Re-opened the size guide ×290.5×
- Filtered reviews by fit24.4×
- Opened the size guide8.4×
- Opened reviews ×31.4×
- Expanded returns policy2.3×
- Viewed a product image1.1×
What the shopper told us
Their survey answer, if any. For simulated shoppers you can also reveal what was really true.
- Survey answer
- none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtFit
SecondaryDurability
Resolved on its ownno
Only available because this session was simulated. Real sessions have no ground truth.