Synthetic data
All sessions

s-2601

Simulated shopper

Oct 27, 2026, 11:39 AM UTC · desktop · email · Lumen 400 Headlamp · 17 actions

abandonedcart $349

How Qualm's guess changed

With the current settings, the store would have shown Value Breakdown after action 5 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 16%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 110sViewed Lumen 400Viewed a product pageNo clear doubt 36%
  2. 223sOpened reviews · Lumen 400Opened reviewsSuitability 25%
  3. 337sReviews filtered: valueFiltered reviews by valueValue 80%
  4. 449sAdded to cart · Lumen 400Added to cartValue 80%
  5. 51m 13sViewed cartViewed cart (saw shipping cost)→ the store shows Value Breakdown hereValue 93%
  6. 61m 18sRemoved from cart · Lumen 400Removed from cartValue >99%
  7. 71m 31sViewed Squall ProViewed a product pageValue >99%
  8. 82m 07sOpened reviews · Squall ProOpened reviewsValue >99%
  9. 92m 13sReviews filtered: valueFiltered reviews by valueValue >99%
  10. 102m 38sAdded to cart · Squall ProAdded to cartValue >99%
  11. 113m 11sViewed cartViewed cart (saw shipping cost)Value >99%
  12. 123m 19sPromo field focusedClicked into the promo-code fieldValue >99%
  13. 133m 58sBrowsed catalogBrowsed the catalogValue >99%
  14. 144m 37sSorted: price ascSorted by lowest priceValue >99%
  15. 155m 07sViewed cartViewed cart (saw shipping cost)Value >99%
  16. 165m 15sPromo field focusedClicked into the promo-code fieldValue >99%
  17. 5m 34sLeft the store

Final guess

Value>99%
Fit
<1%
Suitability
<1%
Durability
<1%
Value
>99%
Delivery
<1%
Choice
<1%
No clear doubt
<1%
Why valuehow much likelier
  • Clicked into the promo-code field ×240.8×
  • Filtered reviews by value ×218.9×
  • Viewed cart (saw shipping cost) ×34.1×
  • Removed from cart46.2×
  • Sorted by lowest price8.4×
  • Browsed the catalog1.4×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtValue
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.