Synthetic data
All sessions

s-2607

Simulated shopper

Oct 23, 2026, 6:34 AM UTC · mobile · email · Cairn Low Hiking Shoe · 19 actions

abandonedcart $159

How Qualm's guess changed

With the current settings, the store would have shown Value Breakdown after action 6 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)10% → 14%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 112sBrowsed catalogBrowsed the catalogNo clear doubt 26%
  2. 226sViewed Talus TrailViewed a product pageNo clear doubt 32%
  3. 330sOpened reviews · Talus TrailOpened reviewsSuitability 28%
  4. 459sReviews filtered: valueFiltered reviews by valueValue 81%
  5. 51m 30sBrowsed catalogBrowsed the catalogValue 85%
  6. 61m 57sSorted: price ascSorted by lowest price→ the store shows Value Breakdown hereValue 97%
  7. 72m 10sViewed Cairn LowViewed a product page · Switched to a similar productValue 98%
  8. 82m 31sOpened reviews · Cairn LowOpened reviewsValue 99%
  9. 93m 09sReviews filtered: valueFiltered reviews by valueValue >99%
  10. 103m 29sAdded to cart · Cairn LowAdded to cartValue >99%
  11. 114m 04sViewed cartViewed cart (saw shipping cost)Value >99%
  12. 124m 12sPromo field focusedClicked into the promo-code fieldValue >99%
  13. 134m 26sViewed Cairn MidViewed a product page · Switched to a similar productValue >99%
  14. 145m 05sBrowsed catalogBrowsed the catalogValue >99%
  15. 155m 27sSorted: price ascSorted by lowest priceValue >99%
  16. 166m 04sBrowsed catalogBrowsed the catalogValue >99%
  17. 176m 19sCompare + Cairn MidAdded a product to compareValue >99%
  18. 186m 43sCompare + Cairn LowAdded a product to compareValue >99%
  19. 6m 48sLeft the store

Final guess

Value>99%
Fit
<1%
Suitability
<1%
Durability
<1%
Value
>99%
Delivery
<1%
Choice
<1%
No clear doubt
<1%
Why valuehow much likelier
  • Filtered reviews by value ×218.9×
  • Sorted by lowest price ×28.4×
  • Clicked into the promo-code field40.8×
  • Viewed cart (saw shipping cost)4.1×
  • Browsed the catalog ×41.4×
  • Switched to a similar product ×21.4×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtValue
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.