Synthetic data
All sessions

s-2611

Simulated shopper

Oct 22, 2026, 6:00 AM UTC · mobile · organic · Ridgeback 48L Pack · 6 actions

abandoned

How Qualm's guess changed

With the current settings, the store would have shown Decision Helper after action 3 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 15%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 110sViewed Ridgeback 48LViewed a product pageChoice 37%
  2. 225sCompare + Ridgeback 48LAdded a product to compareChoice 87%
  3. 359sCompare + Ridgeback 38LAdded a product to compare→ the store shows Decision Helper hereChoice 98%
  4. 41m 20sImage 1 · Ridgeback 48LViewed a product imageChoice 98%
  5. 51m 43sExpanded specs · Ridgeback 48LExpanded technical specsChoice 96%
  6. 2m 05sLeft the store

Final guess

Choice96%
Fit
<1%
Suitability
4%
Durability
<1%
Value
<1%
Delivery
<1%
Choice
96%
No clear doubt
<1%
Why choicehow much likelier
  • Added a product to compare ×211.5×
  • Viewed a product page1.4×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtChoice
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.