Synthetic data
All sessions

s-2614

Simulated shopper

Oct 29, 2026, 12:11 AM UTC · mobile · organic · Squall 2.5L Rain Shell · 12 actions

abandoned

How Qualm's guess changed

With the current settings, the store would have shown Value Breakdown after action 8 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)10% → 24%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 140sBrowsed catalogBrowsed the catalogNo clear doubt 26%
  2. 21m 11sViewed Squall 2.5LViewed a product pageNo clear doubt 36%
  3. 31m 27sOpened reviews · Squall 2.5LOpened reviewsValue 30%
  4. 41m 43sImage 1 · Squall 2.5LViewed a product imageNo clear doubt 35%
  5. 52m 15sAdded to cart · Squall 2.5LAdded to cartNo clear doubt 35%
  6. 62m 37sViewed cartViewed cart (saw shipping cost)Value 49%
  7. 72m 58sAdded to cart · Squall 2.5LAdded to cartValue 49%
  8. 83m 34sViewed cartViewed cart (saw shipping cost)→ the store shows Value Breakdown hereValue 80%
  9. 94m 02sRemoved from cart · Squall 2.5LRemoved from cartValue 99%
  10. 104m 39sOpened reviews · Squall 2.5LOpened reviewsValue 99%
  11. 115m 03sReviews filtered: fitFiltered reviews by fitValue 98%
  12. 5m 22sLeft the store

Final guess

Value98%
Fit
1%
Suitability
<1%
Durability
<1%
Value
98%
Delivery
1%
Choice
<1%
No clear doubt
<1%
Why valuehow much likelier
  • Removed from cart46.2×
  • Viewed cart (saw shipping cost) ×24.1×
  • Browsed the catalog1.4×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtValue
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.