Synthetic data
All sessions

s-2628

Simulated shopper

Oct 20, 2026, 9:36 PM UTC · desktop · organic · Lumen 400 Headlamp · 9 actions

abandonedcart $49

How Qualm's guess changed

With the current settings, the store would have shown Value Breakdown after action 7 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 14%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 112sViewed Lumen 400Viewed a product pageNo clear doubt 36%
  2. 231sBrowsed catalogBrowsed the catalogNo clear doubt 55%
  3. 338sSorted: price ascSorted by lowest priceValue 47%
  4. 41m 14sBrowsed catalogBrowsed the catalogNo clear doubt 56%
  5. 51m 21sBrowsed catalogBrowsed the catalogNo clear doubt 67%
  6. 61m 28sAdded to cart · Lumen 400Added to cartNo clear doubt 67%
  7. 71m 41sViewed cartViewed cart (saw shipping cost)→ the store shows Value Breakdown hereValue 84%
  8. 82m 08sPromo field focusedClicked into the promo-code fieldValue >99%
  9. 2m 29sLeft the store

Final guess

Value>99%
Fit
<1%
Suitability
<1%
Durability
<1%
Value
>99%
Delivery
<1%
Choice
<1%
No clear doubt
<1%
Why valuehow much likelier
  • Clicked into the promo-code field40.8×
  • Sorted by lowest price8.4×
  • Viewed cart (saw shipping cost)4.1×
  • Browsed the catalog ×31.4×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtValue
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.