All sessions
s-2633
Simulated shopperOct 27, 2026, 11:47 AM UTC · mobile · search ads · Squall 2.5L Rain Shell · 7 actions
abandoned
How Qualm's guess changed
With the current settings, the store would not have shown any card in this visit. Hover the chart to see each step.
FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)11% → 12%
Step by step
Each action, the clue Qualm took from it, and its guess afterwards.
- 117sSearch “tent”Searched the catalogNo clear doubt 32%
- 233sViewed Squall 2.5LViewed a product pageNo clear doubt 45%
- 345sImage 1 · Squall 2.5LViewed a product imageNo clear doubt 66%
- 457sOpened comparisonOpened the comparisonChoice 88%
- 51m 09sSearch “jacket”Searched the catalogChoice 73%
- 61m 13sBrowsed catalogBrowsed the catalogNo clear doubt 49%
- 1m 20sLeft the store
Final guess
No clear doubt49%
Fit
1%
Suitability
1%
Durability
<1%
Value
1%
Delivery
<1%
Choice
48%
No clear doubt
49%
Why no clear doubthow much likelier
- Searched the catalog ×22.9×
- Viewed a product image2.3×
- Browsed the catalog2.3×
- Viewed a product page1.7×
What the shopper told us
Their survey answer, if any. For simulated shoppers you can also reveal what was really true.
- Survey answer
- none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtChoice
SecondaryDurability
Resolved on its ownno
Only available because this session was simulated. Real sessions have no ground truth.