All sessions
s-2647
Simulated shopperOct 20, 2026, 12:40 AM UTC · desktop · email · Merino 200 Base Layer Crew · 5 actions
abandoned
How Qualm's guess changed
With the current settings, the store would not have shown any card in this visit. Hover the chart to see each step.
FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 10%
Step by step
Each action, the clue Qualm took from it, and its guess afterwards.
- 125sViewed Emberline 20°FViewed a product pageSuitability 24%
- 254sViewed Cairn MidViewed a product pageNo clear doubt 31%
- 31m 09sViewed Merino 200Viewed a product pageNo clear doubt 44%
- 41m 41sExpanded warranty · Merino 200Expanded warrantyDurability 55%
- 2m 01sLeft the store
Final guess
Durability55%
Fit
2%
Suitability
1%
Durability
55%
Value
2%
Delivery
2%
Choice
1%
No clear doubt
36%
Why durabilityhow much likelier
- Expanded warranty15.6×
What the shopper told us
Their survey answer, if any. For simulated shoppers you can also reveal what was really true.
- Survey answer
- none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtDurability
Secondarynone
Resolved on its ownyes
Only available because this session was simulated. Real sessions have no ground truth.