Synthetic data
All sessions

s-2651

Simulated shopper

Oct 31, 2026, 9:38 PM UTC · desktop · email · Talus Trail Runner · 15 actions

abandoned

How Qualm's guess changed

With the current settings, the store would have shown Built-For Answer after action 7 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)10% → 22%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 122sBrowsed catalogBrowsed the catalogNo clear doubt 26%
  2. 257sViewed Talus TrailViewed a product pageNo clear doubt 32%
  3. 31m 28sOpened reviews · Talus TrailOpened reviewsSuitability 28%
  4. 42m 03sOpened reviews · Talus TrailOpened reviewsSuitability 38%
  5. 52m 41sExpanded warranty · Talus TrailExpanded warrantyDurability 85%
  6. 62m 50sOpened reviews · Talus TrailOpened reviewsDurability 89%
  7. 73m 23sReviews filtered: suitabilityFiltered reviews by performance→ the store shows Built-For Answer hereSuitability 79%
  8. 83m 34sSize guide · Talus TrailOpened the size guideSuitability 73%
  9. 94m 14sExpanded warranty · Talus TrailExpanded warrantyDurability 85%
  10. 104m 36sExpanded warranty · Talus TrailExpanded warrantyDurability 99%
  11. 115m 08sImage 1 · Talus TrailViewed a product imageDurability 99%
  12. 125m 21sSearch “durable hiking boots”Searched for durability / warrantyDurability >99%
  13. 135m 33sSearch “jacket”Searched the catalogDurability >99%
  14. 146m 11sExpanded specs · Talus TrailExpanded technical specsDurability 99%
  15. 6m 16sLeft the store

Final guess

Durability99%
Fit
<1%
Suitability
1%
Durability
99%
Value
<1%
Delivery
<1%
Choice
<1%
No clear doubt
<1%
Why durabilityhow much likelier
  • Expanded warranty ×315.6×
  • Searched for durability / warranty38.6×
  • Opened reviews ×31.8×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
Durability
exit survey · used in training
Reveal synthetic ground truth
Primary doubtDurability
SecondarySuitability
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.